Virtual Try on Watches
Time is on your side: Virtual Try-On Watches
Often used as a unique complement to clothes, watches are iconic accessories that reflect an individual’s personality. A wide array of attributes are considered when selecting watches, from the shape of the dial to the color & texture of the strap. Trying on watches in augmented reality allows customers to view various style options in a short amount of time. Virtual try-on experiences powered by augmented reality technology have added considerable value to the watch industry.
A Privileged Experience Anywhere, Anytime
Time may fly by for customers in a physical watch shop before they make their final selection. The array of models and styles can be intimidating for shoppers. The pandemic has presented another obstacle for physical stores and shoppers, prompting businesses to create new ways to develop the customer’s shopping experience. Virtual customer experiences supported by Augmented Reality technology can offer businesses more engaging and memorable user experiences.
All Models on your Wrist with One-Touch
QReal creates the most lifelike 3D models for watches and we use Snapchat's advanced wrist scanning technology to allow users to virtually try-on different watch models with a single tap. Users can also easily peruse various styles of belts with QReal’s virtual experiences. This allows companies to save both time and storage costs in the sales process.
Investing in the Future with a Ready-to-Buy Audience
Beyond transforming brands and increasing sales; there are also benefits in interacting with an AR-ready audience. According to Deloitte Digital research, 41% of consumers use AR to shop. A survey by Vertebrae found that nearly half (44%) of the respondents indicated a preference for utilizing Virtual try-on experiences when shopping at a retail site, while 75% affirmed that they used virtual try-on during shopping last year.
There are retail consumers who have never used augmented reality when shopping. 77%, or nearly 8 out of 10 people, have never experienced a virtual try-on feature but would consider giving it a try if it were readily available on a retail site. Moreover, 49% stated that they would be prone to buy from a brand that offers a virtual try-on option. Research conducted by Deloitte Digital found that 74% of consumers expressed their opinion that AR technology will gain more importance in our lives in the next five years.
QReal’s partnership with Snap Inc. is a use case that illuminates what AR technology can offer watch brands. QReal’s platform allows brands to create ultra-realistic 3D content and lifelike models. Moreover, by prioritizing content management and distribution; QReal ensures that brands are accurately represented across all platforms. Companies that are seeking to provide their customers with immersive, virtual retail experiences will be able to confidently step into the world of AR with QReal.